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Top 6 Anonymous Feedback Tools for Employee and Customer Feedback
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Your employees and customers can provide valuable feedback to your business to help it grow. As a result, you’ll know exactly where there is room for improvement in the customer experience and your company.

Most of the time, putting a name to the feedback you collect is a great idea. You can use this information to segment your audience, prioritize improvements in your product or service, and more. When it comes to your business, you can use your employee feedback to get specific guidelines on what to improve.

However, sometimes there is an immense value in collecting feedback anonymously. Here are some amazing anonymous feedback tools you can use with your customers and your team.

Anonymous feedback tools - banner 1

Why anonymous feedback matters

The biggest advantage of collecting anonymous feedback is that people are more honest when answering your questions. If you as the employer cannot trace a piece of negative feedback back to a team member, the chances of them speaking their mind increase exponentially. It provides a confidential channel for them to open up and share their concerns. 

Giving the option of anonymous feedback also increases the number of responses you get. According to Forbes, 74% of employees are more inclined to give feedback if they can do so anonymously.

Lastly, it’s great for internal communication, employee engagement, and retention. Collect anonymous feedback often if you want to really know what your team members think and boost their morale. 

Survicate

No matter what kind of feedback you want to collect, Survicate has your back. With Survicate, you can create surveys, distribute them to your customers or employees, get the results in a central dashboard, and analyze them. You can make your surveys anonymous or collect the respondents’ personal data—it’s entirely up to you. 

Your customers and employees will love taking the surveys, but not more than you will love creating them. The drag-and-drop builder is easy to use—it allows you to quickly create your ideal surveys, choosing your design, questions, and answer types.

In a rush? No worries. There are over 125 survey templates to choose from, including the most popular types such as NPS, CSAT, CES, and the Likert scale survey. If you’re looking to collect anonymous feedback from your employees, some of the templates available on Survicate include:

  • employee satisfaction survey template
  • employee exit survey template
  • employee performance survey template

You can grab one of these templates and launch your next survey in minutes. To distribute it, you can share surveys on your website, in your email marketing tool, in a live chat app, in a mobile app, or using many other channels. 

Survicate also boasts lots of useful integrations with tools such as Slack (so you can get notified about new feedback), Hubspot, Intercom, Klaviyo, and MailChimp. And if something you need is not on the list, connect it to Zapier or an API.

The integrations can make work a breeze, as they let you combine Survicate with the tools you use daily. For example, you can get new survey results in a dedicated Slack channel. Or, if you want to run anonymous surveys in Intercom, you can use Survicate directly from the chat.

What’s great about Survicate is that you can use it for free. You can collect unlimited survey responses for up to seven days with one active survey. Paid plans start from $89 per month, unlocking three active surveys at a time, unlimited integrations, and feedback from up to 3,000 respondents per year. If you’d like to try it out, you can sign up for a free trial.

SurveyMonkey

If you Googled the word “survey” at any time in the past 20 years, you surely came across SurveyMonkey. It is the oldest survey tool out there and one that most of its competitors looked up to at some point. But how does it stack up against the very best anonymous feedback tools?

Anonymous feedback tools - SurveyMonkey
A rich template library makes SurveyMonkey an attractive choice for a feedback tool

You can use SurveyMonkey to build various types of surveys using a survey builder. While it does tick all the boxes, the UI and UX is not as sleek as in some other entries on this list.

With 250+ templates to customize, you won’t run out of inspiration. While the templates are not as laser-focused as Survicate’s, or as numerous as Jotform’s (more on this in a minute), they are well-written and allow you to collect feedback pretty instantly once you sign up.

Since its early days, SurveyMonkey has moved upmarket and serves a more enterprise audience, which is good news for you. Even with the cheapest plan ($30 per month), you get many of the advanced features that come in the more expensive plans, including shared asset libraries, survey-sharing options, and the ability to accept payments. You can use all of that on up to 50,000 responses annually.

While it may be a bit of an overkill for companies looking to gather anonymous feedback from employees, SurveyMonkey is a versatile, well-priced tool that has many use cases and is worth your attention.

Jotform

Whatever type of form you need, you can create it in Jotform. Card forms, app forms, surveys, approval templates, PDF templates, you name it, Jotform can build it. The variety of the forms, along with the countless templates in its library, are some of the reasons this app rose to such popularity. But is it a good anonymous feedback tool?

Anonymous feedback tools - Jotform
A wide variety of forms and integrations make Jotform a popular all-rounder

You can use the drag-and-drop builder in Jotform to create your form, but why bother? There are thousands of templates you can choose from and make edits on the go. Making any of those forms or surveys anonymous is a matter of a few clicks, too.

If your main aim is to collect anonymous feedback, integrations might not be of interest to you, but they’re worth pointing out. Jotform provides 100+ integrations with popular CRMs, email marketing, and payment tools.

The free trial is somewhat limited and gives you five forms a month with up to 100 responses. If all you need is to gather anonymous employee feedback, it might do the job. Paid plans start at $34, giving you 25 forms and up to 1,000 responses per month, which is a good deal. 

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Mopinion

Built on the premise of capturing seamless feedback across digital channels, Mopinion is a popular feedback tool used by companies such as Walmart or PayPal. 

Anonymous feedback tools - Mopinion
While it's packed with features, Mopinion falls on the expensive side of anonymous feedback tools

You can use this tool on websites, mobile apps, and email. 

It’s just as easy to create surveys, polls, and forms using any of these channels. And perhaps the most important for those who want to collect feedback online, everything gets stored in a central feedback repository.

You can use different types of questions and answers, including multiple-choice, open-ended questions, and radio buttons. Besides standard surveys and polls, you can run popular survey types, such as NPS, CSAT, CES, and the Goal Completion Rate. 

The features Mopinion offers are impressive. However, the pricing is a bit less exciting. There is only one plan available and it costs $329 per month. If you want the omnichannel customer feedback experience that this tool provides, it seems a reasonable amount. However, the price is hard to justify if you’re just after a quick way to gather anonymous feedback from customers or employees.

PollEverywhere

This tool came about just in time as the world shifted from in-office to remote and hybrid meetings due to the Covid-19 pandemic. And even though things have largely returned to normal, PollEverywhere has a wide range of features to make online and hybrid meetings more efficient and fun.

Anonymous feedback tools - PollEverywhere
A good choice of feedback tool if you're mainly after polls

This tool was built for three different use cases: hybrid meetings in remote settings, events such as webinars, and education. Regardless of the intended use, the features remain the same. 

You can also easily use it to collect anonymous feedback. Instead of sharing a link, you can embed the app natively in different tools, such as:

  • Powerpoint
  • Keynote
  • Google Slides
  • Microsoft Teams
  • Webex
  • Slack

The free trial is limited to 25 respondents, which really is not many if you want to improve employee happiness throughout a large company. 

Paid plans start at $42 per month, and even though it might not seem like a lot, most other anonymous feedback tools offer even lower price points.

Vevox

If you want to capture the opinions of a lot of people at once, Vevox can be a great option. Unlike many of the tools listed above, Vevox focuses on a few very specific niches: hybrid meetings and classes, and events and webinars. Their tools are specifically built to quickly get opinions from these two types of audiences, no matter where they are. However, you can also use it as an anonymous feedback tool.

Anonymous feedback tools - Vevox
While it may seem like a niche product, Vevox does a really good job of collecting anonymous feedback for events

Some of the most interesting features of this tool include:

  • live polls
  • Q&A 
  • quizzes
  • surveys
  • word clouds

Anonymity is one of the platforms’s strongest selling points. The Vevox team believes it’s a great way to increase engagement and participation in the feedback process, allowing your audience to share their true opinions. You can send your audience links to Vevox where they can give feedback anonymously or you can integrate the tool within Microsoft Teams or Office 365.

The pricing structure is a bit complex as the cost differs based on your intended usage. The basic plan for business use is $10.95 per month, giving you up to 250 event participants with one user/presenter on your team managing the event(s). However, the free plan is very generous as it gives you up to 100 participants for the same use case.

Overall, it’s an interesting offer with a rather niche audience. If you run a lot of events, especially in a hybrid setting, and you need an efficient way to collect anonymous feedback, this is a good choice.

Conclusion

Collecting feedback and segmenting your audience is an excellent way to gain deep insights into your customer base and your employees. However, taking a step back and collecting anonymous feedback is sometimes exactly what you need for truly unbiased, raw, and honest feedback. This is where anonymous feedback tools do the heavy lifting for you.

And if you want to start collecting that feedback as soon as possible, Survicate has everything you need. 125+ survey templates, right at your fingertips. What are you waiting for? Sign up for your free trial today!

to learn all about the Smartlook integration