Run surveys. Get insights. Unlock growth.
10-day free trial of paid features
Set up in minutes
No credit card required
Sign Up Free

Gathering feedback just got a serious upgrade with AI survey tools, and it's about to change the game in how we understand our audiences.

Imagine tapping into a well of insights with the ease of flipping a switch. That's the kind of simplicity and depth we're talking about.

This article is for anyone who needs to gather opinions but finds the process tougher than a two-dollar steak. We're diving into the world of AI-powered feedback collection to arm you with the best tools out there. By the end, you'll know exactly which tool can help you tune into your audience's true voice, turning their whispers into valuable insights.

Table of contents

Overview of AI survey tools

AI survey tools are designed to enhance how you gather and analyze data. With artificial intelligence integrated into these platforms, the process of creating surveys is expedited and becomes more sophisticated in targeting the right questions to ask.

A banner hat promotes creating surveys with Survicate's AI survey tool
  • Survey creation: You can create professional surveys rapidly. AI algorithms assist in proposing relevant questions based on the survey's purpose, reducing the time you spend on the design phase.
  • Data analysis: After collection, AI helps to analyze survey results and decode insights from your data. It can recognize patterns and sentiments, providing you with a deeper understanding beyond the basic analysis process.

The use of AI in survey tools typically falls into a few key categories:

  1. Design: AI guides you in how to create surveys, ensuring clear and unbiased questions.
  2. Distribution: Dynamically determines the best channels to reach your audience.
  3. Data Processing: Interprets open-question data using natural language processing (NLP).
  4. Insights Generation: Offers valuable insights by identifying trends and key feedback points.

AI surveys present a transformative potential for your customer feedback collection process. You can connect with your audiences smarter, more accurately, and more efficiently by utilizing their feedback.

Key features of AI survey tools

AI survey tools leverage advanced technologies to streamline the process of collecting and analyzing survey data. These tools are designed to make surveys more effective and insightful.

Natural Language Processing

With Natural Language Processing (NLP), AI survey tools can now take a simple human input on the desired survey topic and automatically generate a fully-structured questionnaire. This feature interprets your requirements and crafts tailored questions on the fly, significantly simplifying the survey creation process and ensuring that the final survey aligns closely with your objectives.

Sentiment analysis

A sentiment analysis tool provides a deeper understanding of how respondents feel about a topic. By analyzing responses to open-ended questions, AI survey tools can gauge emotions and tone, offering you insights into customer satisfaction and brand perception. This becomes particularly useful in assessing open-ended feedback.

Data analytics and reporting

The power of data analytics in AI survey tools lies in their ability to process large volumes of data swiftly and accurately. You have access to detailed reports and visualizations that uncover trends and patterns, aiding in data-driven decision-making.

Automated feedback collection

AI survey tools can also automate feedback collection, reaching out to customers at the right time and through the most effective channels. This means you can collect continuous customer feedback without manual intervention, ensuring a steady flow of valuable insights.

Uses of AI survey tools

AI survey tools have revolutionized the way data is collected, offering precise and efficient methods to gain insights across various applications.

Conducting market research

With AI survey tools, you can quickly generate and distribute surveys tailored to your market research goals. These tools utilize advanced analytics to identify trends and consumer behavior, enabling you to make data-driven decisions that align with market demands.

Customer satisfaction tracking

Monitoring customer satisfaction becomes streamlined as AI survey tools facilitate real-time feedback collection and analysis. This helps you to act quickly on customer insights and improve the digital customer experience.

Measuring employee satisfaction and engagement

AI capabilities in survey tools aid in measuring employee satisfaction and engagement by providing an unbiased platform for employees to voice their feedback. By analyzing sentiment and emotions, these tools can reveal areas of improvement for workplace satisfaction and productivity.

A banner that promotes Survicate's AI text analysis

Choosing the right AI survey tool

Selecting the best AI survey tool for your needs hinges on several critical factors. Reflect on these core aspects to make an informed decision that will benefit your data collection and analysis endeavors.

Ease of use

Your chosen tool should have an intuitive interface that allows you to create surveys effortlessly. Look for platforms that promise a user-friendly experience, enabling you to focus on crafting meaningful questions rather than navigating a complex system.

Customization options

Personalization can significantly impact survey response rates. Ensure your tool offers extensive customization options, from branding alignment to diverse question types. The capacity to tailor your surveys confers a professional touch and resonates more with participants.

Survicate's survey customization options
Survicate panel - survey design customization

Advanced targeting

Select a survey tool with advanced targeting to ensure your questions reach the appropriate audience. Look for features like demographic segmentation and behavior-based triggers that increase survey relevance and response rates. AI-driven targeting can also pinpoint optimal times and channels for survey delivery, enhancing data quality and actionable insights.

Survicate's audience targeting options
Survicate panel - advanced audience targeting

Security and compliance

Your data must be safeguarded with proper security measures. Compliance with regulations like GDPR is non-negotiable for a reliable survey tool. 

Top 8 AI survey tools


Survicate is a powerful yet effortless AI-powered survey platform that will get you up and running in no time.

You can embed your surveys in emails, use them as a pop-up on your websites, in-product, or in your mobile app. With advanced targeting options, your surveys will be precise in reaching the right people. And, if you connect Survicate to your existing tool stack with the numerous integrations, you can have a 360-view of your customers.

Now, you can also take advantage of Survicate's AI features that will take care of the tedious bits of feedback collection.

Survicate's AI tool to create surveys
Survicate's AI survey creator

AI-powered features:

  • AI survey creator lets you create surveys in less than a minute. You just need to describe your goals briefly.
  • AI Topics, an AI text response analysis - after you collect feedback, you need to analyze the qualitative data. This feature automatically categorizes open-ended answers into topics, providing a detailed overview and actionable insights. It’s more than sentiment analysis which only tells you if the feedback is positive or negative.
  • AI survey template library provides you with the best ready surveys to meet your needs if you need a research head start but don't know how to do it.

Check Survicate and its AI-powered surveys—sign up for a 10-day free trial with all Business Plan features unlocked. is an advanced online form builder tool that offers numerous excellent form templates for needs. Users can improve the look of their forms, including colors and themes, and add eye-catching animations. also presents the best AI form builder assistant, enhancing its capabilities for companies looking to create dynamic and practical forms.


  • Simple and intuitive interface
  • Generating options with AI
  • 5000+ customizable templates for every purpose
  • Integrations with platforms like Slack, HubSpot, ActiveCampaing, WordPress, Google Sheets, and more
  • Rewrite with AI feature to improve your content
  • Many AI-powered tools, including AI Form Generator, AI Survey Tool, AI Quiz Maker

Best known for its robust AI capabilities and impressive customization features, improving the questions with Rewrite. pricing:

  • Free plan
  • Basic Plan: $25 per month
  • Pro Plan: $35 per month
  • Premium Plan: $99 per month


QuestionPro is a survey platform that provides a comprehensive set of tools for survey creation, distribution, and analysis, suitable for academic research and business insights.

QuestionPro's AI survey tool

AI-powered features:

  • A sentiment analysis tool to understand the emotional tone of responses.
  • Data quality checks powered by AI prevent fraudulent and duplicate responses.

Pricing tiers start with the Advanced plan for $99 monthly per user. A free plan is also available.


SurveyMonkey is a widely used survey tool that offers intuitive survey creation, distribution, as well as feedback analysis features.

SurveMonkey's AI survey tool

AI-powered features:

  • Predictive analytics help in estimating survey performance and completion rates.
  • Sentiment analysis will automatically categorize text responses as positive, neutral, or negative
  • AI algorithms assist in cleaning data and ensuring the reliability of survey results.

Pricing: Paid plans start at $18 per month.

Delighted by Qualtrics

Delighted by Qualtrics is a sophisticated experience management platform offering a wide range of survey creation, distribution, and complex data analysis tools.

Delighted's AI survey tool

AI-powered features:

  • Predictive analytics and machine learning provide forecasts and trends from survey data.
  • Smart trends - trends and keywords from the open-ended responses are automatically suggested.
  • AI-driven recommendations to optimize survey engagement and effectiveness.

Pricing: The Starter Surveys plan is $17 per month, but due to its limitations, you may need a higher tier, which is $224/mo (if billed yearly) Qualtrics provides specific pricing details upon request. There is, however, a Free Starter plan.

Zonka Feedback

Zonka Feedback is a survey platform designed to capture feedback across various channels, providing real-time insights and reporting.

ZonkaFeedback a tool for creating surveys with AI

AI-powered features:

  • Utilizes AI for sentiment analysis to gauge the emotional tone behind responses.
  • Text analysis helps in sifting through qualitative feedback to extract the general sentiment and insights themes.
  • Intent detection to understand the purpose behind the feedback.

Zonka Feedback's plans start at $79. A free plan with limited functionalities is also available.


Typeform is a survey tool that focuses on creating well-designed forms and surveys using a conversational interface.

Typeform's AI survey tool

AI-powered features:

  • Offers logic jumps that personalize questions based on previous answers.
  • Automatically creates branded surveys by analyzing the company's website
  • Utilizes AI to analyze text responses for patterns and sentiment, helping to categorize and interpret open-ended feedback.

Pricing: Paid plans start at $25 for 100 responses per month. A free plan is also available.


SurveySparrow offers a platform for creating conversational surveys that promises to increase survey completion rates.

SurveySparrow's AI survey tool

AI-powered features:

  • AI-driven analytics provide deep insights into survey data.
  • The platform suggests improvements for surveys based on AI analysis.

Pricing: Paid plans start at $39. There's also a free plan with a limited responses poll.

A banner that promotes urvicate's AI features

Get accurate insights with Survicate

Feedback collection is essential for understanding customer needs and improving products or services. AI survey tools simplify this process by providing efficient ways to create, distribute, and analyze surveys.

AI survey tools enhance the entire survey process by intelligently crafting questions, targeting relevant audiences, and interpreting responses. They enable businesses to ask pertinent questions and gather valuable insights.

Survicate stands out as a particularly sharp tool. The user-friendly interface, combined with powerful AI features like automated survey creation and in-depth text response analysis, makes it the go-to choice for businesses looking to dig deeper into customer feedback. By integrating Survicate into your existing tech stack, you can not only collect but also act on the rich insights you gather, ensuring that every piece of feedback counts.

Start uncovering valuable customer insights today with Survicate, sign up for a 10-day free trial that gives you full access to all the features of the Business Plan.