A product testing survey lets you evaluate your product before launching it based on your audience’s feedback.
It’s an invaluable part of market research as it lets you hear straight from your target audience. You’ll collect product feedback, test your assumptions, and determine what your future customers like and dislike about your product and its concept.
The earlier (and more frequently) you ask for feedback, the more likely your product is to succeed—instead of becoming one of the 95% of launches that fail.
A product test survey will allow you to:
You’ll find out if people want your product, where it fits into the industry landscape, who wants to buy it, and why.
A product test survey will let you hear directly from your future customers. You’ll learn who they are, how they communicate, and what they want from you.
With a survey, you’ll ask your audience for their ideas or suggestions — so you can give them exactly what they want.
You’ll learn what appeals the most to your audience and turn these qualities into your USPs (Unique Selling Points). Discovering your weakest point will let you fix them before the launch, or at least be aware of them.
You’ll be able to prioritize feature development based on what matters the most to your future customers.
You can ask your audience about every aspect of your product, from the early concept through name and design.
Whether it’s about features, purpose, usability, or price, you’ll know if your audience is thoroughly satisfied with your offering.
All in all, there’s one main goal of a product testing survey: making sure your product satisfies your audience so that you can sleep soundly post-launch!
With Survicate, you’ll run surveys and analyze your results all in one tool.
In the report panel, you’ll see the summary and breakdown of all your responses. You can also integrate Survicate with your favorite data analysis software and import your report into Google docs, spreadsheet, or another tool.
With Survicate, you’ll have a product testing survey up and running in minutes.
Once you set up your free account, use the product testing survey template from above. You can also create a survey from scratch—add, remove and modify the questions and customize the design to fit your brand. No coding required.
Distribute your survey via email, website, web app, or mobile app. Once the answers start rolling in, you’ll be able to access a real-time survey report. You can also set up notifications or integrate with one of the CRM, data analysis, or communication tools.
All of that in a free account with no time limit.But the best way to see how Survicate works is to try it out yourself. Set up your free account now!
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