The HubSpot CRM is one of the most famous CRM solutions ever.
For businesses of all kinds, it offers a range of features that are hard to find in many other competitors. In addition to the CRM, they have a CMS (content management system) similar to WordPress.
One of the reasons for its popularity is that HubSpot offers integrations for different aspects of marketing and sales. With the right survey tool, you can create a CSAT survey and have your results go straight to your CRM.
In this blog post, we'll show you 8 of the best CSAT tools you can use with HubSpot to measure how happy your customers are with your products or services and the overall customer experience of your sales funnel. However, if you are not using HubSpot yet, here are the 13 Best Customer Satisfaction Tools for 2023 that offer more universal solutions to address this specific use case.
HubSpot's plans are fully compatible with SurveySparrow. In general, SurveySparrow is a platform for managing omnichannel experiences. This CSAT tool empowers businesses to improve employee and customer satisfaction and product experience.
💡 What are the top features of SurveySparrow?
you can secure payment acceptance with payments forms
you run customer satisfaction campaigns with SurveySparrow’s CSAT surveys
1,514 customer reviews. According to reviews, SurveySparrow has pros (such as a smooth interface) and cons (such as a lack of customization options). Similarly to Survicate, this integration is compatible with all HubSpot plans.
🏷️ How much will it cost me?
There are several pricing plans available at SurveySparrow, including a free plan. Plans range from personal to business, starting at $19 per month.
Using Helpwise’s team inbox, customer support teams can respond to customer queries across multiple channels.
As of now, Helpwise provides team inboxes for SMS, email, Facebook, WhatsApp, Twitter, and even live chat. Helpwise also offers features like a website chat widget and a knowledge base in addition to its shared team inboxes.
💡 What are the top features of Helpwise?
you can assign message threads and emails to the right people
you can tag and label email threads
you can answer common queries quickly
you can communicate with colleagues using email threads
Depending on your subscription plan, you can start using Helpwise for $25 per month. There’s also a plan for $50 monthly, as well as a custom-made solution to tailor your needs with an individual quote.
The SurveySensum Experience Management Platform is a technology tool that allows brands to decode customers' feedback into actionable insights. It offers various functionalities depending on your needs.
Something worth noting is that all plans work with all HubSpot plans, including the free plan.
As we’re heading to the end of this list, next up, we have Zonka Feedback - the customer satisfaction tool and employee feedback software.
With ZonkaFeedback’s HubSpot Integration, users can measure customer experience and track customer experiences with metrics like customer satisfaction, net promoter score, and customer effort. All thanks to CSAT, NPS, and CES surveys.
Moreover, teams can run workflows for happy customers and reduce churn with real-time data synced in HubSpot Contacts.
💡 What are the top features of ZonkaFeedback?
you can send email surveys
you can capture feedback on your website or in your app
you can measure the complete customer experience
you can track the voice of the customer with CX metrics
One thing about Zonka Feedback is that it doesn’t offer a free plan. Hence, you can only use it if you pay (except for the free 15-day trial). As for pricing plans, there are 6 to choose from 2 personal and four businesses.
They start from $29 up to over $499. If that isn’t enough, you can also subscribe to various add-ons, such as SMS credits ($100 per month) or additional users ($19 per month). Hence, the variety is quite wide.
The last CSAT tool we would like to introduce to you, with just a little over 20 installs, is Simplesat.
It’s a tool used by people like operations directors, service managers, and business owners to collect, measure and publish customer feedback.
Subscribers can perform various tasks through Simplesat's HubSpot integration. In addition to updating contacts and custom objects with rating details, they can create follow-up tickets with feedback. Furthermore, you can sync ticket details to give teams complete control and transparency over customer satisfaction.
💡 What are the top features of Simplestat?
you can update contact properties with rating information
you can create custom objects from feedback
you can keep contacts always up to date
you can create follow-up tickets from the feedback
⭐ Do users like it?
There are various software review sites with Simplesat user reviews, such as Capterra, G2, and GetApp. The last platform reports a rating of over 4.5 stars out of 5. Users mention multiple pros and cons.
For example, a pro is the tools’ page guides to help users learn the tool. On the other hand, some of the potential cons include issues with getting customer feedback, as well as limited customization features.
🏷️ How much will it cost me?
Simplesat doesn’t fall into the category of the cheapest tools. Their plans begin at $99 per month. They only have two plans; the other is $249 per month. There’s a chance to get a custom plan, but the pricing will be custom.
There is a slight difference in the use case of each tool, as you probably noticed. Thus, your specific needs as a subscriber will play a significant role in your decision-making process.
However, we can focus on the common feature: CSAT surveys.
Our #1 recommendation is Survicate if you're looking for affordable pricing, guaranteed quality, and rich features.
Why? That’s because Survicate has everything that CSAT surveys users are looking for:
over 2000 installs on the HubSpot marketplace
a wide range of features
intuitive survey builder
ink survey responses to existing contact properties in HubSpot
enrich your survey results with contact properties and use them as filters
Check out the Survicate-HubSpot integration by signing up for a 10-day free trial today!
Customer Experience Expert at Survicate
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Kinga is the creative owner of Brainy Bees. Kinga has over ten years of experience in marketing and delivering a bespoke customer experience across the B2B and B2C fields while redefining a client-first approach. She knows that insights are everywhere, kindness in business is no longer optional, and simply following trends is no longer enough. Also, Kinga operates at SaaStock as a Country Leader.
NET PROMOTER, NPS, AND THE NPS-RELATED EMOTICONS ARE REGISTERED U.S. TRADEMARKS, AND NET PROMOTER SCORE AND NET PROMOTER SYSTEM ARE SERVICE MARKS, OF BAIN & COMPANY, INC., SATMETRIX SYSTEMS, INC. AND FRED REICHHELD.