“We had more than 1000 answers in one day using Survicate's NPS surveys. We redirected those who gave us 9 or 10 to leave a rating online. We went from 4.2 to 4.8 on Trustpilot.”
“We had more than 1000 answers in one day using Survicate's NPS surveys. We redirected those who gave us 9 or 10 to leave a rating online. We went from 4.2 to 4.8 on Trustpilot.”
Robin Tussiot
CRM Manager at Kard
EFFORTLESS SURVEYS
Run multi-channel customer feedback surveys in a snap
“Survicate integration capabilities are great and that’s a big part of the appeal. And the platform itself is very innovative and it’s so easy to set up surveys.”
“The targeting aspect of product surveys, the number of question types to choose and customizable attributes make Survicate the best survey tool I've ever used.”
The lost customer survey template helps businesses understand customer churn and gives them opportunity to asks for tips for improvement.
Send it by email, trigger on a website, or use your preferred customer communication channel right after cancellation to find out what made your customer leave
What are the standard lost customer survey questions I should use?
Lost customer survey questions ask why customers left and how a product or service could be improved. They also aim to find out if the customer left for the competition.Â
For example questions - feel free to check out the Lost Customer Survey Template above.
Mind you:Â
A survey exploring customer loss is not a sales pitch. Typically, sending it is not the moment to try to win the customers back. You should avoid doing that.Â
Their negative feedback is critical for the success of your business. So, you don't want to annoy the customers you've lost with selling services they no longer want. This might discourage them and make them not finish the survey at all.
Having said that, with Survicate's surveys, you can try to make your customers stay without running the risk of losing the opportunity to collect feedback. The tool records answers in real-time. You know them even if respondents drop out. Thanks to this feature, you can top your customer churn questions with a discount offer or another incentive that might make customers change their minds.
Why use a lost customer survey template?
The lost customer survey template is an efficient way to understand the reasons behind customer loss.Â
Given how much it affects your business revenue, customer churn is anything but negligible. Yet, the reasons leading to it may vary. This may be a poor quality product, bad pricing, a new, unexpected competitive offer, an annoying glitch on a critical touchpoint, or something else.Â
To make necessary changes and have strong revenue streams, you need to know what caused customer loss. Former customers’ feedback can help you understand the churn.
How to use the lost customer survey template with Survicate?
Using Survicate is very intuitive:Â
Click on the "Send this survey for free" button above to be directed to the signup area. Signing up is free - if you want to use a higher pricing tier, sign up here.
After you sign up, you're taken to the Lost customer survey template in the Survicate platform.Â
Once you're there:
Modify the survey questions according to your needs: Add or delete questions, use skip logic, customize the survey, change branding, and - if needed - add the progress bar.Â