The Feedback Loop: Hyper-personalization with Survey Data
- Turning raw survey data into hyper-personalized customer journeys
- Top automation use cases + AI features
- Survicate <> Iterable integration overview
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Only 16% of customers strongly believe their feedback is used to actually drive action (Gartner), while 71% expect personalization (McKinsey).
The gap? Turning what customers tell you into journeys that feel personal instead of relying on assumptions or past clicks and behaviors only.
In this joint webinar, Survicate and Iterable will show you how to turn zero-party survey data into hyper-personalized customer journeys that actually resonate.
Aleksandra Korczynska is CMO at Survicate. With a background in lifecycle marketing, quantitative economics MA, and leadership marketing roles at Uber and GetResponse, she blends analytical expertise with automation-focused, scalable execution.
Mother of two, amateur climber, and advisor to SaaS scaleups in Europe.
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Lindsay Kolinsky is the Senior Partner Marketing Manager at Iterable, where she is focused on driving high-impact GTM strategy and growth initiatives within the partner ecosystem.
She has successfully led marketing for high-growth tech companies and offers a full-round GTM perspective, leveraging integrated experience across Partnerships, Sales, Customer Success, and Events to bridge functional gaps and deliver scalable revenue.
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Lindsay Kolinsky is the Senior Partner Marketing Manager at Iterable, where she is focused on driving high-impact GTM strategy and growth initiatives within the partner ecosystem.
She has successfully led marketing for high-growth tech companies and offers a full-round GTM perspective, leveraging integrated experience across Partnerships, Sales, Customer Success, and Events to bridge functional gaps and deliver scalable revenue.

