Surveys for Pardot

All-in-one customer survey platform integrated with Salesforce Pardot

  • Uncover insights to improve conversion rate.
  • Grade Prospects against your Profile faster.
  • Hand-off Prospects with insights for your sales team.
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Pardot
remove the guesswork with surveys integrated with Pardot

Remove the guesswork

Base your business decisions on customer insights to improve operations and find new drivers of growth.

  • Improve your website usability and conversion rate.
  • Research satisfaction and NPS to excel customer experience.

Grade your Prospects faster

Fill out Prospects’ fields with quick surveys across visits. With response rate up to 60% you will do it in no time.

  • Collect Prospect information not only when they download gated content.
  • Reduce number of fields in your forms to increase conversion rate.
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website surveys integrated with Pardot
pardot survey - synchronizing answers

Insights for campaign personalization and sales

Unlike forms, surveys seem anonymous – people are more willing to share objections and motivations.

  • Create targeted nurturing programs and drip campaigns for Prospects uncovering their challenges and hesitations.
  • Equip your sales team with insights helping them with their first call or deal closing.
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Segment and qualify anonymous visitors

Answers collected from anonymous visitors across many visits are available in Pardot once they convert.

  • Collect more Prospect data in the time gap between the very first visit and conversion.
  • Guide visitors to dedicated content based on insights they share so they can convert faster.
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send answers to surveys to Pardot
survey logic

Get deeper feedback with follow-up questions

Get deeper into uncovered needs and issues to see ‘the why’ behind answers.

  • Ask one or a series of follow-up questions for deeper feedback and insights.
  • Use skip logic to show different questions based on previous answers.
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Set up once
get thousands of
answers every day.

You will be up and running in a matter of seconds. You can launch an unlimited number of surveys on multiple domains, from a single account.

setup