SurveySparrow Pricing in 2026The Cheap Plan Doesn't Buy a CX Program

A published price looks like the number you can budget against. At SurveySparrow that price is $79 a month for Business. For one person sending surveys, the number holds up. But a CX team that wants to trigger surveys while customers are using its product won't get what it needs for that price. Those pieces are sold as separate products or carry no published price at all.

This article goes through the plans one by one, shows you where the published prices stop, and tells you what to settle before you call sales. I'm writing mainly for whoever owns CX at a consumer app or a marketplace, running NPS and CSAT through digital channels.

I work at Survicate, and my job is to keep the bias out of this article. I'll show you where SurveySparrow's pricing works well, where it reaches the edge of being worth it, and how it compares to Survicate, for better and for worse. Every figure below comes from SurveySparrow's own pricing page unless I say otherwise. I also checked G2 reviews, and where relevant, notes from our sales calls. 

How much does SurveySparrow cost in 2026?

Only the Surveys product line carries public prices. Everything below assumes annual billing.

That table leaves out three things, and each of them shapes your bill more than the price column does.

• One number never moves. Every plan from Free to Business allows one active CX survey. You can run a thousand ordinary surveys at once on Starter or Business, so that isn’t a limit on how much you can ask. It’s about NPS, CSAT and CES: SurveySparrow keeps a running score and a trend line for one of them, and only one, however much you pay. One metric is also rarely enough to change anything. Survicate’s Chief Customer Officer, Eylül Nowakowska-Beyazıt, has written on why NPS on its own won’t reduce churn.
• Enterprise is not just the next rung on a ladder. You end up there because you need one specific thing, not because you grew. Behind it are the surveys you trigger on your own site or in your app, sold as the SpotChecks add-on, along with native SMS, WhatsApp, the mobile SDK, single sign-on, Salesforce, the warehouse and BI connectors, and the deeper analytics. Need any one of them and you're on Enterprise, where nothing has a price.
• Surveys is only one product out of several. Research, Brand, Documents, 360 Assessment, and the CX Suite are priced separately, and a team tracking more than one metric needs the last of those, at least on the self-serve plans. That complicates SurveySparrow's pricing and forces teams to check very carefully what sits in the price table and what they will have to discuss with a sales rep.

How does the response slider work?

The price on each plan card covers that plan's smallest response pool, so what you see at first glance may not be what you end up paying. Every priced plan hides a second dropdown with three steps, and each one raises the bill.

Two things follow from that table and both are worth understanding before you buy.

A metering system working against you

First, scale may look like your friend, but it works against you. On Business a single response costs around 2.6 cents a year on the first step and around 5.5 cents on the last.

Raising the pool by two thirds takes your bill from $948 to $3,300. So it does not go up by two thirds. It goes up by nearly three and a half times.

Staying on a lower plan may end up costing more

Second, the plans overlap, and they overlap the wrong way round. On Starter's middle step you pay $79.8 for 20,000 responses and one user, the same money as Business, which gives you 36,000 responses, three seats, custom branding, webhooks, and ticketing. And it gets worse one step up.

Picture a team on Starter. They bought it at 15,000 responses a year for $39 a month, which was the right call at the time, and, some time later, the program grows.

Raising the pool twice without leaving Starter takes them to 30,000 responses for $161.5 a month. Business, one plan up, gives 36,000 responses, three seats instead of one, custom branding, webhooks, and the whole ticketing layer, for $79.

That's the most expensive mistake this price list allows: twice the money for a smaller pool and fewer features than the plan sitting next to it. The comparison that would catch it runs sideways, from one plan card to another, while the steps that raise your bill sit inside the card you're already reading.

Which responses on this price list are cheap?

Buying the higher plan is the obvious way out, and for a while it works. Where it stops working comes down to how SurveySparrow meters responses, so that's worth a look before you lean on it. Compare each step with the one below it, across all three plans, and the same number keeps coming back: every additional response above a base step costs around 9.8 cents a year, the same on Basic, on Starter, and on Business.

So the discount lives in the base pool, and every step above it is sold at one flat rate. Here is what a single response costs on each plan, inside the base pool and in the step above it:

Look at what that does to the bigger plans. The more you commit to up front, the cheaper each response in the base pool, which is the sensible way round and makes buying high look like the smart move. But the step-up rate never changes, so the gap widens as you climb. 

On Basic, the next step costs roughly what you were already paying. On Business it costs nearly four times as much, so the plan with the cheapest responses is also the one where running out of them stings hardest.

Worth being precise about one thing: that 9.8 cents is what the next step up costs you, not an overage charge. SurveySparrow doesn’t publish one of those at all, which is a separate problem I’ll come to.

The strategy looks simple, then: size the base pool right and never touch the slider. In practice two things get in the way.

1. Business is the last plan with a published price, so moving up works from Basic to Starter and from Starter to Business, and then it stops. A team that has outgrown 36,000 responses is left with the slider and that expensive rate.
2. On top of that, the jumps between steps keep getting bigger. Basic moves in increments of 1,000 to 1,500 responses, Starter in 5,000 to 10,000, Business already in 12,000, and you pay for the whole step whether or not you use it. A program that needs 37,000 responses has to buy 48,000, pays $2,124 instead of $948, and leaves 11,000 responses that expire at the end of the period.

How do you size a pool a year in advance?

Every tool priced per response makes you guess your volume up front, and guessing low is what you pay for. SurveySparrow stretches that guess to twelve months, since the pool is annual with a quarterly option and nothing monthly, so a mistake stays with you for the rest of the term.

What's unusual is what happens when you guess wrong. Buy too much and the surplus expires. Run out early and the steps won't help you, because you pick a step when you buy or upgrade. SurveySparrow's own FAQ says you get in touch to purchase additional responses, and the price of those appears nowhere.

For a CX program the guess is harder than most, because volume depends on traffic, channel mix, and how many moments you decide to instrument.

Does SurveySparrow have a free plan and a free trial?

What are the free plan's limits?

The free plan has no expiry date and gives you one user, three active classic surveys, one active CX survey, ten questions per survey, and 75 responses a quarter. Contacts are capped at 1,000 and email sends at 200.

That is enough to find out whether your audience responds more readily to a conversational survey than to a standard form. Don't count on it carrying a program you run continuously, though, because 75 responses a quarter disappear fast with even a modest consumer audience.

What does the free trial cover?

The trial runs for 14 days, covers the Business plan's features, and caps you at 50 responses, with no card required.

Fourteen days with Business features is enough to test workflows, ticketing, and custom branding. On the other hand, it is not enough to see what a quarter of real traffic does to your plan, and that is the part people most often get wrong.

How SurveySparrow's pricing works

Three things meter your bill.

• The response pool runs annually or quarterly, never monthly, with a base pool and two further steps inside each plan. 
• Seats run one user on Basic and Starter, three on Business, then $49 a month each. 
• Products are sold separately, so Surveys, the CX Suite, Research, Brand, Documents, and 360 Assessment each carry their own price, mostly undisclosed.

Two of those three are on the plan cards. The prices of the separately sold products are not.

SurveySparrow is known for its conversational surveys, and they come with the free plan. If that format is what made you interested, you won't have to pay for getting the jist of it. But it's one piece of a CX program rather than the program itself, and the pieces that make it one are priced very differently. Some of them are priced on the plan cards; unfortunately, the ones involving in-product survey targeting are quoted.

Tickets, owners and SLAs: what Business adds

This is the level where a customer’s score turns into your CX team's job. Someone leaves a one-star review because a delivery was late. From Business up, that response becomes a ticket: it gets an owner, a due date, and a rule about how quickly it has to be answered.

The same ticket system also accepts feedback that didn't come from a survey. A one-star app store review, an angry post on social, an email to support: SurveySparrow pulls those in and turns them into tickets as well.

That matters because most unhappy customers never fill in your survey. They complain somewhere else, and on a lower plan you'd be reading those complaints in four different places and copying the important ones into a spreadsheet by hand.

Triggered surveys and messaging: named in the price list, priced nowhere

Email, a link, and a survey embedded in a page start low. Web embed comes with Basic, email embed with Starter.

But the moment you want to trigger a survey while someone is using your website or app, the published prices end. That takes SpotChecks, sold as an add-on to Enterprise, and Enterprise has no published price. The same applies to the mobile SDK, to native SMS and WhatsApp, and to collecting feedback on a tablet offline, which is another add-on on top of the plan.

Most of those won't apply to you. Texting customers and handing them a tablet belong to couriers and clinics. But SpotChecks and the mobile SDK are a different matter: for a consumer app or a marketplace, asking customers about their experience while they're still using the product is a routine part of collecting feedback, and neither of those has a price you can look up.

And here's the pricing problem. Handling a complaint starts at $79 a month: you get ticketing, an owner, an SLA, and a due date. But triggering the survey that catches the problem inside your product takes Enterprise, with SpotChecks sold as an add-on. So with SurveySparrow, you can work out what it costs to act on feedback. To find out what it costs to collect it just at the right moment, you have to call sales.

Embedded or triggered? Two meanings of “survey on your site”

One distinction here can move you from a priced plan to a quoted one, and it isn't about where the survey appears. It's about what makes it appear.

An embedded survey is part of the page. It sits in the markup, it's there for whoever opens that page, and you put it where you want it. Embedding one in the body of an email starts at Starter.

A SpotCheck is triggered. You set rules: which URLs it runs on, which visitors see it, which event in your own product brings it up. That's a separate product, and so is collecting feedback on a tablet offline.

The SpotChecks product page promises a one-time setup and unlimited surveys across your site and app. The pricing table adds one detail: SpotChecks is marked as an add-on, available only with Enterprise. Neither the plan nor the add-on has a published price. So you know exactly where the feature sits, but you have no way of working out what it will cost.

That is the way to read SurveySparrow's offer. What they're famous for is free. What they publish a price for runs one CX survey day to day. A second separately tracked metric and triggered surveys take you beyond the published prices. What each will cost has to be settled in the quote.

For contrast, on many competing feedback platforms a mobile SDK is a line in the price list (usually well below the highest tier), and you don't need a sales call to find out what it costs.

What drives SurveySparrow's price up?

Once you've picked a plan, three things push the bill up.

Seats at $49 a month

A five-person CX team on Business pays $948 a year for the plan and $1,176 a year for the two extra seats. The seats cost more than the software.

For CX teams, that hurts more than it would elsewhere, because the people who need to read the responses work in several different departments. SurveySparrow's Business tier covers three people. If an ops lead, a CS specialist, and a product manager need the dashboard on top of the two running the program, that's $588 a year each.

What usually happens instead is that somebody stops creating accounts and starts emailing screenshots around. That is no way to run a feedback program. And there’s a bigger cost behind that. A CX program only changes anything once support, product and ops have seen the same feedback and someone has taken the fix. And those are exactly the people SurveySparrow charges you $588 a year each to let in.

What a second tracked metric costs

Every Surveys plan, Business included, allows one active CX survey. Asking the question is not the limited part: you can put an NPS or CSAT question inside a classic survey, and Starter and Business both allow 1,000 active classic surveys.

The constraint shows up when you want two tracked metrics running side by side: a relationship NPS to a loyal segment and a transactional CSAT after every order. You'd probably call each of those a program of its own.

SurveySparrow counts them as active CX surveys, a different object from the classic kind: a CX survey scores the metric, sorts respondents, and keeps the trend. Every plan up to Business allows one.

The same question in a classic survey gives you answers, not a program. That's the CX Suite, priced separately from the plan you've just bought, at least on the self-serve plans. If you want to see how other vendors package this, Survicate’s rundown of NPS survey tools goes through what each one gives you for a single NPS program.

The CX Suite is quoted individually, so there's no dollar figure to anchor against and nothing to tell you whether you're getting a good deal.

A Google Workspace Marketplace listing for SurveySparrow shows NPS tiers at $99 and $249 a month, and older SurveySparrow material put the CX Suite somewhere around $199 to $249. Treat all of that as buyer-reported or historical, not as list prices.

Two Enterprise-only items that surface late

Two items on this price list are Enterprise-only, and neither tends to come up while the team is still comparing plans. Both usually surface afterwards, when the plan has already been chosen.

• Two-factor authentication is Enterprise-only. Any IT department worth the name will insist on it for a tool holding customer feedback, so the requirement tends to surface weeks after the tool has been chosen and the budget signed off. At that point the answer is a sales call that will move you to a custom quote.
• The same goes for Salesforce and the warehouse and BI connectors. A team that only wants its data in Salesforce ends up in the same conversation as a buyer shopping for omnichannel collection.

What a CX team would pay

Take a five-person CX team at a consumer app. They track one metric, a relationship NPS to a loyal segment, and they ask by email, by link, and in a survey embedded on the site. A bad score goes to a named owner with a deadline. Around 3,000 responses a month, which Business covers at 36,000 a year.

Every figure there comes off the pricing page. Nothing quoted, nothing estimated, and for a program of that shape it's a fair price.

Now the same team decides to ask people inside the app, at the moment they onboard. That is one requirement, and the table above stops applying. Contextual surveys on a site or in a mobile app are SpotChecks, and SpotChecks appears on the price list as an add-on in the Enterprise column.

Same five people, same customers, one capability added, and the bill goes from something you can work out in your head to something that doesn't exist until a sales rep sends it to you.

If that team also wants a second tracked metric, a transactional CSAT alongside the NPS, there's one more thing to settle. On the self-serve plans that requires the CX Suite. On Enterprise the number of active CX surveys is listed as custom, so it may be part of the configuration or it may be a separate purchase, and the price list doesn't say which.

For scale, Vendr puts the average SurveySparrow deal at roughly $4,100 a year, in a range of about $200 to $9,500. That average rests on five transactions, so treat it as an order of magnitude, and it covers whole contracts rather than the add-ons above.

The distance between those two tables is what you're deciding about, and it opens the moment your program needs to trigger a survey inside the product.

Why do teams choose SurveySparrow? The pros

• Ease of use. SurveySparrow holds 4.4 out of 5 on G2 across more than 2,000 reviews, and ease of use is the quality reviewers praise most. The conversational builder is approachable for people who don't build surveys for a living.
• Channels not all competitors have. SMS, WhatsApp, offline collection on tablets, in-app surveys, and QR codes reach where email doesn't. For a company whose customers are in those places, that spread makes SurveySparrow a serious option.
• What happens after the responses come in. Ticketing, SLA rules, and assignment rules are built in from Business upward. Reputation management pulls reviews into a single dashboard, from more than a hundred platforms by SurveySparrow's own count, which saves a CX team from checking app stores and review sites by hand.
• Security. SOC 2 Type II and ISO 27001 certification, with hosting in several regions including the US, the EU, and the UK.

What are SurveySparrow's cons?

• The middle of the CX loop is the expensive part. On Business, you can collect feedback and route it to whoever has to act on it. Analyzing large volumes of those responses is where the buying starts again: a second tracked metric is the CX Suite, text analytics is Enterprise, and neither has a number you can look up.
• The seat charge counts the wrong thing. $49 a month for everyone past the third means the bill grows with the number of colleagues who look at the feedback.
• Reporting is the most common complaint. On G2, tags about limited, difficult, or poor reporting come up more often than any other negative theme. The price list shows the same thing: cross-tabs and word clouds need Business, while text analytics, SPSS export, custom widgets, and the executive dashboard need Enterprise.
• Features behind a higher tier. Reviewers regularly report that capabilities they expected sit further up, naming white label, custom CSS, HIPAA, and Salesforce most often.
• Support is uneven. Some Capterra reviews describe slow replies, a chatbot that delays reaching a human, weekend gaps, and difficulty getting help on legacy plans. Worth knowing as well: phone support needs Enterprise and chat needs Business.

When is SurveySparrow worth the price?

SurveySparrow makes sense for two kinds of buyers:

1. The first needs channels like SMS, WhatsApp, or offline collection: a courier’s tablet, a text message to a patient, a kiosk in a branch. Few vendors cover that spread, and SurveySparrow does, though you’ll be budgeting for a quote instead of a listed plan.
2. The second is a team that collects plenty of feedback but struggles to act on it. If your volume fits inside email and link surveys, and what you’re missing is a route from a low score to a named owner with a deadline, Business buys that route for $79 a month. Ticketing, SLA rules, and assignment come with the plan, and feedback arriving through reviews and inbound email lands in the same queue. Most tools at that price stop at showing you the score.

Say you're running CX for a digital product. You collect around 10,000 responses a month across your website, app, and email. You track NPS and CSAT separately, and five or six people need access to the results. What would SurveySparrow cost you?

Volume goes first. Business starts at 36,000 responses a year, which is 3,000 a month, and the slider inside it reaches 60,000, or 5,000 a month, for $275. You need 120,000 responses a year, twice the highest published allowance. There's no listed price for that volume.

The pool is annual too, so the number has to be guessed a year ahead. Guess high and the surplus expires with the period. Guess low and there’s nothing published to fall back on, because SurveySparrow asks you to get in touch to buy more responses and doesn’t say what they cost.

Then the features. A second tracked metric takes you beyond the self-serve plans. On Enterprise, whether that requires the separately priced CX Suite is something you'll have to settle with sales. Beyond the three seats included in Business, each additional user costs $49 a month. Surveys triggered inside the product require SpotChecks, an add-on to Enterprise.

The $79 Business plan gives you little indication of what you'll end up paying. You'll be pricing a contract from scratch.

SurveySparrow pricing vs Survicate, SurveyMonkey, Qualtrics, and Zonka Feedback

The brands below are not arranged in any order of importance or ranking.

Two of them have cost breakdowns of their own if you want the detail: Survicate's guide to what each SurveyMonkey plan costs and when overage charges start, and a separate piece on how Qualtrics pricing works.

Three of these rows need a line of comment.

• SurveyMonkey is the closest on list price. The difference lands in what happens when you run out mid-year: SurveyMonkey keeps collecting at a stated $0.15 per response, while SurveySparrow's published steps only apply when you buy or upgrade, so going over means asking for a price.
• Qualtrics is the outlier here. Research depth is the reason to look at it, and it also explains the five-figure median contract.
• Zonka overlaps with SurveySparrow more than with Survicate, because both sell the physical part of the customer journey and both quote individually for the tier where that functionality sits. Zonka also keeps its AI analysis in a separate package, so collecting the feedback has a price and reading it at any scale costs quite a lot extra.

Delighted is missing from this table on purpose. Qualtrics closed it permanently on June 30, 2026, so it shouldn't be on anyone's shortlist today. If you're migrating off it, there's a rundown of where Delighted customers are going and what they gain or lose.

My hot take: how does Survicate compare to SurveySparrow?

I work at Survicate, so here’s the comparison with that on the table.

At volume, SurveySparrow is cheaper per response. Business gives 36,000 responses a year for $948, which is 2.6 cents each, and that number is printed on the pricing page. Growth’s published pool runs to 1,500 a month, and past that you’d be getting a custom quote.

What Growth gives you instead is ten seats and as many tracked metrics as you want. A five-person CX team pays nothing for the fourth and fifth logins, and a relationship NPS and a transactional CSAT run side by side without a second purchase. Surveys go out on the website, in the product, in the mobile app, embedded in email, and by link, all drawing on one allowance. HubSpot, Intercom, Zendesk and Customer.io come with the plan too, so a score can reach the tool your team already works in.

Where that stops being an abstraction is the moment the five-person team from earlier wants to ask people inside the product. On SurveySparrow, any survey shown on a site or in an app is SpotChecks, so the team leaves the price list for Enterprise plus an add-on.

On Survicate it stays on Growth. It moves up to Pro, at $349 a month, when it wants a survey to fire on something the user has just done, or when the program runs through Salesforce or Braze. A Pro pool is agreed separately. So neither side ends up with a complete price. What differs is what you’re negotiating: just a volume, on a plan whose features and seats are known upfront (Survicate), or a plan, a product and a channel, each quoted on its own (SurveySparrow).

The same split runs through analysis. Automated analysis of open-ended feedback on SurveySparrow means text analytics, and that’s Enterprise. On Survicate that’s Research Hub, on the published plans, and what it changes is the question you get to ask.Through the Survicate MCP, you can also query those results from Claude, ChatGPT, or Slack.

Survey responses sit alongside support conversations and call transcripts, so instead of reading a score and then hunting through tickets for the reason behind it, you ask what a group of customers has been saying about one part of the product. If you have to explain a score to another team, that’s the evidence you’ll need.

So here’s what I think. As a way to collect a lot of responses cheaply, SurveySparrow presents an attractive offer: 36,000 a year for $948, with ticketing included, is a good deal and I’d say so to anyone. Its channels are a separate argument, and a strong one. If some of your customers answer on a tablet in a clinic or by text from a van, almost no other tool reaches them, and that alone can justify a negotiated contract. 

But I’d be much less comfortable recommending it to a consumer app whose feedback program depends on triggered surveys inside the product. Let’s be frank: that’s an ordinary requirement, and SurveySparrow makes you negotiate an Enterprise contract to meet it. 

If you want to budget for SurveySparrow, look at what a CX team will typically need here. Enterprise plan. The SpotChecks add-on. A seat for everyone who reads the results. A second tracked metric, which below Enterprise means the CX Suite. Text analytics for the open-ended answers. Put all of that together and the bill lands a long way above the $79 where the public pricing stops.   

Survicate won't suit everyone. Here's where SurveySparrow is the better buy

• Employee reviews and pricing research. 360 programs, conjoint, and MaxDiff are outside Survicate's scope.
• Certifications and data residency. SurveySparrow holds SOC 2 Type II alongside ISO 27001, and lets you pick a hosting region, including the US. Survicate is ISO 27001 certified with its SOC 2 audit underway, and hosts in the EU on every plan. If procurement requires SOC 2 Type II, or the data has to stay in the US, Survicate is out.
• The published pool stops at 1,500 responses a month. Growth’s slider runs that far, and anything above it is a custom quote, so a consumer app collecting at high volume leaves the price list on this side too.
• Two meters instead of one. Research Hub data points are counted separately from responses, so a repository fed with tickets and call recordings has to be sized twice.

What to ask before you sign a SurveySparrow contract

Most of the money in this purchase gets decided in a conversation with sales. A short list, expensive questions first.

• Ask whether a second tracked metric needs the CX Suite at all. Self-serve plans allow only one active CX survey. On Enterprise that number is listed as custom, so running NPS and CSAT as separately tracked metrics might be covered by the plan or require another purchase. Get the answer and the price in the same quote as Enterprise. Anything left until after you've signed is something you'll be buying without leverage.
• Ask what responses cost above the base step. The published steps work out at around 9.8 cents a response a year. If a quote implies more than that, raise it.
• Get the renewal terms in writing. Plans renew automatically, unused responses expire with the period, and a slider you moved up during a busy quarter stays up unless somebody moves it back.
• Get a rate for every channel you'll actually use. SMS, WhatsApp and the mobile SDK require Enterprise, while SpotChecks and offline collection are add-ons. Ask for these costs separately. For WhatsApp, confirm SurveySparrow's per-message fee, any additional Meta charges, and how the prepaid wallet works.
• Raise two-factor authentication and the connectors early. Both are Enterprise-only, and both tend to surface after the budget is approved.
• Do the arithmetic before you call. How many responses in a quarter, how many people need access, how many metrics tracked separately, and whether any of it happens inside your product. Those four numbers decide which half of this price list applies to you, and you won't get a useful quote without them.

The bottom line: who should pay for SurveySparrow (and who shouldn't)?

• For a single operator running email and link surveys at volume: SurveySparrow Starter on its first step gives 15,000 responses a year for $39, provided you never touch the slider and nobody else needs access.
• For a CX team whose customers answer by SMS, on WhatsApp, or on a tablet in a branch: SurveySparrow is one of the few vendors that reaches them. It's also the part of the purchase where the price list stops helping. All of those channels require Enterprise, offline collection is an add-on, and WhatsApp brings per-message charges through a prepaid wallet. None of those costs can be worked out from SurveySparrow's published prices alone.
• For a CX team at a consumer app, tracking two or more CX metrics separately, with surveys inside the product and several people reading the results: SurveySparrow means Enterprise plus the SpotChecks add-on, and possibly the CX Suite for the second metric. None of the three carries a published price, so you can’t size this purchase without a sales call. 
• For a CX team running a continuous feedback program across web, product, mobile, and email: Survicate keeps all of it on one plan with a published price, ten seats included and as many tracked metrics as you need, so running several tracked metrics and in-product surveys doesn't mean extra seats or a second product.
• For teams that need answers from people who aren’t customers yet: SurveyMonkey has a built-in respondent panel, which nothing else here offers, although the seat minimum means a two-person team pays for three.
• For organizations running formal research alongside CX, with people to operate the platform: Qualtrics covers the most ground, at a price that buyer-reported data puts in five figures a year.
• For multi-location programs collecting feedback on site as well as online: Zonka Feedback is built for that mix, although a team working purely in digital channels will be paying for kiosks and on-site collection it never uses.

FAQ

Does SurveySparrow's response limit reset monthly or annually?
Paid Surveys plans are sold as an annual pool, with a quarterly option, and the free plan gives 75 responses a quarter. Many competitors cap responses by month, so convert before comparing quotes: multiply a monthly allowance by twelve, then add seats on both sides. SurveySparrow's Business plan works out at 36,000 a year for three users, or about 3,000 a month.

Do unused responses carry over to the next period?
No. Responses bought on top of a plan expire at the end of the billing period. If your volume is seasonal, size the pool for the peak.

What happens if I go over my response limit?
You contact SurveySparrow. The response steps inside each plan are something you choose when you buy or upgrade, and the pricing page lists additional responses as a "contact us" item with no rate attached. So unlike tools that charge a published overage per response, there's no way to know in advance what exceeding your pool will cost.

Does a partial response use up the limit?
Yes. SurveySparrow counts responses per respondent, so somebody who answers one question out of ten counts the same as somebody who finished. Most tools in this category count the same way, so it isn't a drawback, but it does mean your allowance drains faster than your completed-response chart suggests.

Which plan do I need to run NPS and CSAT at the same time?
Every self-serve plan, Business included, allows one active CX survey. You can ask NPS or CSAT questions in classic surveys, but on the self-serve plans two separately tracked metrics with their own dashboards need the CX Suite, priced individually. On Enterprise the limit is listed as custom, so it may be part of the configuration instead.

Author's note (last verified: 12 November 2026): Statements such as "best" reflect our opinion and typical use cases, not a universal guarantee. This comparison is based on publicly available information and our best understanding at the time of writing. Vendors may change features, pricing, and packaging without notice. For the latest details, please check the official sources or reach out to the vendor directly.