Author: Lucjan Kierczak

How to Increase Survey Response Rate with Engaging Email Subject Lines

Category: Best Practices, Customer Feedback

Are you planning to email a survey, but writing the subject line is holding you back?   Do you fear that any subject line you’d come up with would fail to engage your audience? I’m not surprised. 35% of recipients open emails based on the subject line alone, after all. So, it’s safe to assume the success of your email survey and its response rate depend on your ability to write catchy subject lines. Which, we can both agree, is not a small feat. Luckily, in this post, you’ll discover how to overcome it. You’ll learn what factors make engaging survey subject...

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Survicate Named One of the Top 20 Most Popular Survey Software by Capterra

Category: Updates

Capterra recently released its Top 20 Most Popular Survey Software report. We are happy to announce that for the first time, Survicate has been included on the list! The report was based on 3 factors - number of customers (organizations using the software), number of users, and social presence. Over 250 survey solutions are listed on Capterra and Survicate ranked 19th out of 20 tools included on the list. "Survicate, a survey software company headquartered in Poland, was recently welcomed to Capterra's Top 20 Most Popular Survey Software report," said Rachel Wille, Senior Research Product Analyst at Capterra, a company that researches survey...

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Customer Feedback Loop – How to Create and Use It

Category: Customer Feedback

Customer Feedback Loop is one of the most effective ways to improve your product or service in accordance with your customers’ needs. The Feedback Loop allows you to constantly gather, learn and apply your users’ suggestions in order to enhance your offer. A research by Monetate (direct pdf link) shows that 79% of customers are likely to make another purchase from a company if the experience was good. However, 89% of them will switch to competition in a blink of an eye if the experience wasn’t satisfactory. Using Feedback Loops provides you with churn collateral process, and a way to...

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7 Reasons Why Customer Feedback Is Important

Category: Customer Feedback

'Customer feedback is important', 'You can't afford not to listen to your customers', 'Companies that listen to their customers grow faster' - I'm pretty sure you heard such phrases many times. Customer feedback sure is important but such claims often lack explanation. You're likely to hear that it's vital because it helps you make more money or cut marketing expenses. But how exactly does it work and why is customer feedback really crucial for your business and its growth? Read along to find out the seven reasons why creating a customer feedback strategy and listening to your customers' feedback is important...

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5 Benefits of Running Surveys with Intercom

Category: Benefits

Intercom is an amazing tool. I can’t even imagine a SaaS company not using Intercom. It helps you communicate with customers in every possible way, track their activity, educate them etc. It’s invaluable. No wonder they hit $50 million in ARR and over 17000 companies all over the world are paying them, including Survicate. One of the crucial features of Intercom is personalization of communication. It means that you can trigger in-app messages or emails based on users’ activity or characteristics. For example, you can send a tailored email when someone doesn’t log in for 5 days, their trial is about...

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5 Reasons Why Customer Satisfaction Is Important

Category: Customer Feedback

You should never ignore the importance of customer satisfaction. There are dozens of factors contributing to the success (or failure) of a business, customer satisfaction is one of them. It's important to track this factor and work on improving it in order to make your customers more loyal and eventually turn them into brand ambassadors. If you don’t care about customers' satisfaction, don't expect them to care about your services or products. Sad, but true.  The sooner you face it, the better you'll perform. High-standard customer service can win your clients' hearts and make you recognizable within your target group. Nowadays...

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10 Customer Satisfaction Tips

Category: Customer Feedback

Customer satisfaction is a business goal for every brand and a key to success - so if you’re reading this article right now it means you probably agree with this statement. While it is relatively easy to say, it is much more difficult to maintain and actually keep your customers happy and satisfied with services or products you provide. Today, we are going to show you 10 useful customer satisfaction tips and tricks to win your customer's hearts and loyalty. 1. Hearing is not enough. You need to listen. Stop treating feedback as your curse - take it as a blessing. Listening to...

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5 Crucial Customer Satisfaction Metrics

Category: Customer Feedback

Customer satisfaction – once a buzzword, now a standard. Not to measure it, is just like asking your clients to unsubscribe from your service. Customer satisfaction became one of the most important factors deciding whether a particular company is successful or not. To know if you’re on the right track to provide the best Customer experience, it is crucial to measure your efforts and optimize your performance. We found 5 Customer satisfaction metrics which you should apply to your strategy to deliver the best results for your Customer service, especially in SaaS companies. Why to even bother? There are various reasons for...

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Increase eCommerce Sales with Email Marketing

Category: Other

Email marketing is one of the leading customer acquisition channels, easily surpassing efforts of blog content, landing pages, and search advertising. Despite email having been around for decades, it’s only in the last couple of years that brands are starting to utilize the full potential of modern technology when it comes to email marketing. Any of the leading email marketing service platforms are capable of providing a uniquely tailored experience for your marketing goals. That includes things like behavior-oriented marketing, segmentation to create specific email lists for different purposes, and all that alongside email automation which helps you save time and money. Still,...

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