How To Get Survey Completion Rates of Over 80%?

Collecting data gives you huge power – the power to make more informed business decisions. While collecting behavioral data like most popular content, most frequently used product features or best-converting landing pages is a good start, it doesn’t let you...

Read more

How Surveys Can Help You Make Improvements to Your Knowledge Base

Recently, Anna Rubkiewicz dove deep into the topic of customer feedback management. In her article, Anna discussed the idea that companies can use what they learn from their customers during service or support engagements to inform the creation of their...

Read more

Six Surprising Things You Can Find Out Thanks to Surveys

You can work on your business strategy endlessly, and if there is one thing you can be sure of, it is that you’ll have to change your company strategy at some point. No strategy should be set in stone unless...

Read more

Targeted Email Advertising: Everything You Should Know

Targeted email advertising, like the name suggests, refers to sending tailormade emails to every individual based on their preferences. It increases subscriber engagement by building relevance in the email campaigns, thereby imparting a pleasant experience to the reader.

Read more

5 Benefits of Running Surveys with Mailchimp

If you’re anything like me, you might have a hard time remembering what email marketing was like in the pre-Mailchimp era. Seems like Freddie the Chimp has always been high-fiving us throughout our marketing endeavors, right?

Read more

4 Ways Social Media Reviews Can Help You Improve Customer Experience

We all remember those massive notebooks where guests and customers would leave their impressions and comments based on their experience when they’d visit a store or stay in a hotel. They were seen almost exclusively by the staff of the...

Read more

6 Ways to Create Effective Brand Awareness Surveys

What is the main source of your sales? Does anyone think that your website is not user-friendly? How is your brand perceived in the market? Many entrepreneurs wrestle with these and many other questions on a day-to-day basis. Not only...

Read more

10 Survey Ideas to Help you Make Better Business Decisions

Information is power. And I mean verified information, not assumptions.  Too frequently we base our decisions on our own beliefs, which lead to mistakes. We think about what WE like and what WE would do, but the truth is, it...

Read more

17 Best Voice of the Customer Tips from CEOs and Leaders

Voice of the Customer –  a buzzword that’s shaken the marketing world in recent years like no other. We all aspire to put customers in the spotlight, but how do we ensure our efforts are truly effective? We’ve asked CEOs...

Read more

How to Know Your Readers Better with a Reader Interest Survey

If you’ve been blogging for a while, sooner or later you might reach a point where you become unsure about your content’s relevance. Perhaps, you’re becoming concerned about your readers’ interaction with your site, or about not getting ample traffic. 

Read more

Customer Feedback Management – All You Need to Know

Let’s be honest – being a marketer in the digital era can be equally exciting, as, well… nerve-wracking. It brings to mind the Paul McCartney classic – you either “win or lose” or “sink or swim”.  On the one hand,...

Read more

Why Did They Uninstall My App? Based on Real Research

Congrats! You’ve got plenty of people downloading your app. But, are you paying attention to how people engage with your service? Converting new prospects to download your app is only part of the job. If you slack off and don’t...

Read more

How to Create a Superb Client Experience

Creating an outstanding client experience is a matter of life and death. Why? Because we live in the age of product abundance, which makes product differentiation a massive challenge. It also allows customers to be picky, and if there is...

Read more

A Guide to Survey Data Analysis: How to Uncover Customer Insights

If you’re reading this post, it’s likely that you’ve just succeeded at gathering a substantial amount of feedback from your audience. Nicely done! Still, you’re not exactly popping champagne bottles yet, are you? 

Read more

What is a CRM Survey? How to Survey CRM Contacts to Increase Data Accuracy

Are you struggling to sell more because you have to rely on poor CRM data? Wondering if a CRM survey could help uncover the customer insights you miss? Fact: 72% of companies question the accuracy of their customer information. For...

Read more

Survey Subject Lines – How to Increase Your Survey Response Rate

Are you planning to email a survey, but writing the subject line is holding you back? Do you fear that any email subject lines you’d come up with would fail to engage your audience?

Read more

20 The Best Website Survey Questions

Website surveys are a popular method of collecting feedback that allows you to ask your visitors questions and collect their feedback. The key to a successful survey is asking the right questions at the right moment – then visitors are...

Read more

Everything you need to know about website exit surveys

A website exit survey is a survey that appears when a visitor is about to leave the website. Here’s an example of such a survey. There are 2 basic ways of detecting exit intent.

Read more

9 Ways to Respond to Negative Feedback About Your Business

A happy customer tells three friends; a disgruntled one – at least 15 people. But it’s even worse if they leave a one-star review for everyone to see. On the web, it can reach millions of people. There’s one thing...

Read more

How To Get Survey Completion Rates of Over 80%?

Collecting data gives you huge power – the power to make more informed business decisions. While collecting behavioral data like most popular content, most frequently used product features or best-converting landing pages is a good start, it doesn’t let you in on the “why”, i.e. the reasons behind it.

survey completion rate

How Surveys Can Help You Make Improvements to Your Knowledge Base

Recently, Anna Rubkiewicz dove deep into the topic of customer feedback management. In her article, Anna discussed the idea that companies can use what they learn from their customers during service or support engagements to inform the creation of their knowledge base documentation. She also reinforced the fact that surveys are, of course, an effective and efficient way to generate this feedback, as well.

Knowledge base survey

Six Surprising Things You Can Find Out Thanks to Surveys

You can work on your business strategy endlessly, and if there is one thing you can be sure of, it is that you’ll have to change your company strategy at some point. No strategy should be set in stone unless you want to kill your company – which I strongly believe you work very hard not to do.

business strategy

Targeted Email Advertising: Everything You Should Know

Targeted email advertising, like the name suggests, refers to sending tailormade emails to every individual based on their preferences. It increases subscriber engagement by building relevance in the email campaigns, thereby imparting a pleasant experience to the reader.

5 Benefits of Running Surveys with Mailchimp

If you’re anything like me, you might have a hard time remembering what email marketing was like in the pre-Mailchimp era. Seems like Freddie the Chimp has always been high-fiving us throughout our marketing endeavors, right?

4 Ways Social Media Reviews Can Help You Improve Customer Experience

We all remember those massive notebooks where guests and customers would leave their impressions and comments based on their experience when they’d visit a store or stay in a hotel. They were seen almost exclusively by the staff of the store/hotel in question, or by other visitors at best when they took a moment to compare what others have experienced in the very same place

Social media feedback – image of social media users reviewing online

6 Ways to Create Effective Brand Awareness Surveys

What is the main source of your sales? Does anyone think that your website is not user-friendly? How is your brand perceived in the market? Many entrepreneurs wrestle with these and many other questions on a day-to-day basis. Not only do they reveal how target audiences perceive a brand. They also help to find out how they discovered it and why they may be unsure about buying from it.

Brand Awareness Survey

10 Survey Ideas to Help you Make Better Business Decisions

Information is power. And I mean verified information, not assumptions.  Too frequently we base our decisions on our own beliefs, which lead to mistakes. We think about what WE like and what WE would do, but the truth is, it doesn’t work this way.

survey ideas

17 Best Voice of the Customer Tips from CEOs and Leaders

Voice of the Customer –  a buzzword that’s shaken the marketing world in recent years like no other. We all aspire to put customers in the spotlight, but how do we ensure our efforts are truly effective? We’ve asked CEOs and Marketing, Sales, and Customer Success leaders to share their experiences with establishing customer-centrism across the entire organization. We’ve asked for advice for companies at the beginning of the journey, about mistakes that should be avoided, as well as how you can tackle the most common challenges.

Voice of the Customer – Best Practices

How to Know Your Readers Better with a Reader Interest Survey

If you’ve been blogging for a while, sooner or later you might reach a point where you become unsure about your content’s relevance. Perhaps, you’re becoming concerned about your readers’ interaction with your site, or about not getting ample traffic. 

Reader Interest Survey

Customer Feedback Management – All You Need to Know

Let’s be honest – being a marketer in the digital era can be equally exciting, as, well… nerve-wracking. It brings to mind the Paul McCartney classic – you either “win or lose” or “sink or swim”.  On the one hand, with thousands of clients and leads just a couple swipes and clicks away, advertising and collecting feedback has never been so easy.

customer feedback management

Why Did They Uninstall My App? Based on Real Research

Congrats! You’ve got plenty of people downloading your app. But, are you paying attention to how people engage with your service? Converting new prospects to download your app is only part of the job. If you slack off and don’t keep track of how your users engage with you, you run the risk of losing them.

How to Create a Superb Client Experience

Creating an outstanding client experience is a matter of life and death. Why? Because we live in the age of product abundance, which makes product differentiation a massive challenge. It also allows customers to be picky, and if there is one aspect that no customer will compromise on, it’s the client experience.  Creating a unique customer experience is not an option, it’s a requirement. According to American Express, 60% of customers are keen on paying more for a better experience.

client experience

A Guide to Survey Data Analysis: How to Uncover Customer Insights

If you’re reading this post, it’s likely that you’ve just succeeded at gathering a substantial amount of feedback from your audience. Nicely done! Still, you’re not exactly popping champagne bottles yet, are you? 

survey data analysis

What is a CRM Survey? How to Survey CRM Contacts to Increase Data Accuracy

Are you struggling to sell more because you have to rely on poor CRM data? Wondering if a CRM survey could help uncover the customer insights you miss? Fact: 72% of companies question the accuracy of their customer information. For many, up to 91% of that data is incomplete. And 70% of it becomes useless within a year.

crm survey

Survey Subject Lines – How to Increase Your Survey Response Rate

Are you planning to email a survey, but writing the subject line is holding you back? Do you fear that any email subject lines you’d come up with would fail to engage your audience?

email subject lines

20 The Best Website Survey Questions

Website surveys are a popular method of collecting feedback that allows you to ask your visitors questions and collect their feedback. The key to a successful survey is asking the right questions at the right moment – then visitors are more likely to participate and share their thoughts.

website survey questions

Everything you need to know about website exit surveys

A website exit survey is a survey that appears when a visitor is about to leave the website. Here’s an example of such a survey. There are 2 basic ways of detecting exit intent.

exit survey

What Should a Good Survey Report Include?

Finding ways to encourage a large number of responses to your surveys is an art, but so is analyzing the data in a way that enables you to turn it into actionable insights. Once you’ve done all the hard work of persuading your users or customers to fill out your survey, the last thing you want to do is let all that important data go to waste because you took the answers at face value and didn’t take the time to properly formulate them into a report.

A good survey report

How to Make Surveys More Fun to Answer

Contrary to popular belief – surveys don’t have to be boring! Unless you’re carrying out user research for an academic dissertation, a survey can be both valuable to you in terms of your research goals AND enjoyable to your respondents.

Fun surveys – how to ask entertaining questions

How to Improve User Retention with Surveys

Acquiring new users and customers takes a lot of our time and focus, and getting good at it is practically an art, but let’s face it – the game doesn’t end when these visitors to your site click the buy button and become a customer.

User retention methods with surveys

How To Get Survey Completion Rates of Over 80%?

Collecting data gives you huge power – the power to make more informed business decisions. While collecting behavioral data like most popular content, most frequently used product features or best-converting landing pages is a good start, it doesn’t let you in on the “why”, i.e. the reasons behind it.

survey completion rate

How Surveys Can Help You Make Improvements to Your Knowledge Base

Recently, Anna Rubkiewicz dove deep into the topic of customer feedback management. In her article, Anna discussed the idea that companies can use what they learn from their customers during service or support engagements to inform the creation of their knowledge base documentation. She also reinforced the fact that surveys are, of course, an effective and efficient way to generate this feedback, as well.

Surveys for knowledge base

Six Surprising Things You Can Find Out Thanks to Surveys

You can work on your business strategy endlessly, and if there is one thing you can be sure of, it is that you’ll have to change your company strategy at some point. No strategy should be set in stone unless you want to kill your company – which I strongly believe you work very hard not to do.

business strategy

Targeted Email Advertising: Everything You Should Know

Targeted email advertising, like the name suggests, refers to sending tailormade emails to every individual based on their preferences. It increases subscriber engagement by building relevance in the email campaigns, thereby imparting a pleasant experience to the reader.

5 Benefits of Running Surveys with Mailchimp

If you’re anything like me, you might have a hard time remembering what email marketing was like in the pre-Mailchimp era. Seems like Freddie the Chimp has always been high-fiving us throughout our marketing endeavors, right?

4 Ways Social Media Reviews Can Help You Improve Customer Experience

We all remember those massive notebooks where guests and customers would leave their impressions and comments based on their experience when they’d visit a store or stay in a hotel. They were seen almost exclusively by the staff of the store/hotel in question, or by other visitors at best when they took a moment to compare what others have experienced in the very same place

Social media feedback – image of social media users reviewing online

6 Ways to Create Effective Brand Awareness Surveys

What is the main source of your sales? Does anyone think that your website is not user-friendly? How is your brand perceived in the market? Many entrepreneurs wrestle with these and many other questions on a day-to-day basis. Not only do they reveal how target audiences perceive a brand. They also help to find out how they discovered it and why they may be unsure about buying from it.

Brand Awareness Survey

10 Survey Ideas to Help you Make Better Business Decisions

Information is power. And I mean verified information, not assumptions.  Too frequently we base our decisions on our own beliefs, which lead to mistakes. We think about what WE like and what WE would do, but the truth is, it doesn’t work this way.

survey ideas

17 Best Voice of the Customer Tips from CEOs and Leaders

Voice of the Customer –  a buzzword that’s shaken the marketing world in recent years like no other. We all aspire to put customers in the spotlight, but how do we ensure our efforts are truly effective? We’ve asked CEOs and Marketing, Sales, and Customer Success leaders to share their experiences with establishing customer-centrism across the entire organization. We’ve asked for advice for companies at the beginning of the journey, about mistakes that should be avoided, as well as how you can tackle the most common challenges.

Voice of the Customer – Best Practices

How to Know Your Readers Better with a Reader Interest Survey

If you’ve been blogging for a while, sooner or later you might reach a point where you become unsure about your content’s relevance. Perhaps, you’re becoming concerned about your readers’ interaction with your site, or about not getting ample traffic. 

Reader Interest Survey

Customer Feedback Management – All You Need to Know

Let’s be honest – being a marketer in the digital era can be equally exciting, as, well… nerve-wracking. It brings to mind the Paul McCartney classic – you either “win or lose” or “sink or swim”.  On the one hand, with thousands of clients and leads just a couple swipes and clicks away, advertising and collecting feedback has never been so easy.

customer feedback management

Why Did They Uninstall My App? Based on Real Research

Congrats! You’ve got plenty of people downloading your app. But, are you paying attention to how people engage with your service? Converting new prospects to download your app is only part of the job. If you slack off and don’t keep track of how your users engage with you, you run the risk of losing them.

How to Create a Superb Client Experience

Creating an outstanding client experience is a matter of life and death. Why? Because we live in the age of product abundance, which makes product differentiation a massive challenge. It also allows customers to be picky, and if there is one aspect that no customer will compromise on, it’s the client experience.  Creating a unique customer experience is not an option, it’s a requirement. According to American Express, 60% of customers are keen on paying more for a better experience.

client experience

A Guide to Survey Data Analysis: How to Uncover Customer Insights

If you’re reading this post, it’s likely that you’ve just succeeded at gathering a substantial amount of feedback from your audience. Nicely done! Still, you’re not exactly popping champagne bottles yet, are you? 

survey data analysis

What is a CRM Survey? How to Survey CRM Contacts to Increase Data Accuracy

Are you struggling to sell more because you have to rely on poor CRM data? Wondering if a CRM survey could help uncover the customer insights you miss? Fact: 72% of companies question the accuracy of their customer information. For many, up to 91% of that data is incomplete. And 70% of it becomes useless within a year.

crm survey

Survey Subject Lines – How to Increase Your Survey Response Rate

Are you planning to email a survey, but writing the subject line is holding you back? Do you fear that any email subject lines you’d come up with would fail to engage your audience?

email subject lines

20 The Best Website Survey Questions

Website surveys are a popular method of collecting feedback that allows you to ask your visitors questions and collect their feedback. The key to a successful survey is asking the right questions at the right moment – then visitors are more likely to participate and share their thoughts.

website survey questions

Everything you need to know about website exit surveys

A website exit survey is a survey that appears when a visitor is about to leave the website. Here’s an example of such a survey. There are 2 basic ways of detecting exit intent.

exit survey

Survey Introduction – How to Have Them at ‘Hello’

Companies are becoming increasingly more obsessed with the best customer satisfaction metrics and having the mechanisms to discover how to improve themselves. Yet, while you’re figuring out whether or not to ask open or closed-ended feedback questions on your surveys, you may be missing one of the most crucial parts: the introduction.

How To Get Survey Completion Rates of Over 80%?

Collecting data gives you huge power – the power to make more...

How Surveys Can Help You Make Improvements to Your Knowledge Base

Recently, Anna Rubkiewicz dove deep into the topic of customer feedback management....

Six Surprising Things You Can Find Out Thanks to Surveys

You can work on your business strategy endlessly, and if there is...

Targeted Email Advertising: Everything You Should Know

Targeted email advertising, like the name suggests, refers to sending tailormade emails...

5 Benefits of Running Surveys with Mailchimp

If you’re anything like me, you might have a hard time remembering...

4 Ways Social Media Reviews Can Help You Improve Customer Experience

We all remember those massive notebooks where guests and customers would leave...

6 Ways to Create Effective Brand Awareness Surveys

What is the main source of your sales? Does anyone think that...

10 Survey Ideas to Help you Make Better Business Decisions

Information is power. And I mean verified information, not assumptions.  Too frequently...

17 Best Voice of the Customer Tips from CEOs and Leaders

Voice of the Customer –  a buzzword that’s shaken the marketing world...

How to Know Your Readers Better with a Reader Interest Survey

If you’ve been blogging for a while, sooner or later you might...

Customer Feedback Management – All You Need to Know

Let’s be honest – being a marketer in the digital era can...

Why Did They Uninstall My App? Based on Real Research

Congrats! You’ve got plenty of people downloading your app. But, are you...

How to Create a Superb Client Experience

Creating an outstanding client experience is a matter of life and death....

A Guide to Survey Data Analysis: How to Uncover Customer Insights

If you’re reading this post, it’s likely that you’ve just succeeded at...

What is a CRM Survey? How to Survey CRM Contacts to Increase Data Accuracy

Are you struggling to sell more because you have to rely on...

Survey Subject Lines – How to Increase Your Survey Response Rate

Are you planning to email a survey, but writing the subject line...

20 The Best Website Survey Questions

Website surveys are a popular method of collecting feedback that allows you...

Everything you need to know about website exit surveys

A website exit survey is a survey that appears when a visitor...

Customer Service vs Customer Experience – What’s the Difference?

Customer service (CS) and customer experience (CX) are two terms that are...

Qualitative Research Methods – The Best Way to Collect Opinions from Users

There are numerous different ways you can choose to gather your qualitative...

How to Leverage Surveys to Secure Startup Funding

If used correctly, customer surveys can benefit your company by providing valuable...

How To Get Survey Completion Rates of Over 80%?

Collecting data gives you huge power – the power to make more informed business decisions. While collecting behavioral data like most popular content, most frequently used product features or best-converting landing pages is a good start, it doesn’t let you in on the “why”, i.e. the reasons behind it.

How Surveys Can Help You Make Improvements to Your Knowledge Base

Recently, Anna Rubkiewicz dove deep into the topic of customer feedback management. In her article, Anna discussed the idea that companies can use what they learn from their customers during service or support engagements to inform the creation of their knowledge base documentation. She also reinforced the fact that surveys are, of course, an effective and efficient way to generate this feedback, as well.

Six Surprising Things You Can Find Out Thanks to Surveys

You can work on your business strategy endlessly, and if there is one thing you can be sure of, it is that you’ll have to change your company strategy at some point. No strategy should be set in stone unless you want to kill your company – which I strongly believe you work very hard not to do.

Targeted Email Advertising: Everything You Should Know

Targeted email advertising, like the name suggests, refers to sending tailormade emails to every individual based on their preferences. It increases subscriber engagement by building relevance in the email campaigns, thereby imparting a pleasant experience to the reader.

5 Benefits of Running Surveys with Mailchimp

If you’re anything like me, you might have a hard time remembering what email marketing was like in the pre-Mailchimp era. Seems like Freddie the Chimp has always been high-fiving us throughout our marketing endeavors, right?

4 Ways Social Media Reviews Can Help You Improve Customer Experience

We all remember those massive notebooks where guests and customers would leave their impressions and comments based on their experience when they’d visit a store or stay in a hotel. They were seen almost exclusively by the staff of the store/hotel in question, or by other visitors at best when they took a moment to compare what others have experienced in the very same place

6 Ways to Create Effective Brand Awareness Surveys

What is the main source of your sales? Does anyone think that your website is not user-friendly? How is your brand perceived in the market? Many entrepreneurs wrestle with these and many other questions on a day-to-day basis. Not only do they reveal how target audiences perceive a brand. They also help to find out how they discovered it and why they may be unsure about buying from it.

10 Survey Ideas to Help you Make Better Business Decisions

Information is power. And I mean verified information, not assumptions.  Too frequently we base our decisions on our own beliefs, which lead to mistakes. We think about what WE like and what WE would do, but the truth is, it doesn’t work this way.

17 Best Voice of the Customer Tips from CEOs and Leaders

Voice of the Customer –  a buzzword that’s shaken the marketing world in recent years like no other. We all aspire to put customers in the spotlight, but how do we ensure our efforts are truly effective? We’ve asked CEOs and Marketing, Sales, and Customer Success leaders to share their experiences with establishing customer-centrism across the entire organization. We’ve asked for advice for companies at the beginning of the journey, about mistakes that should be avoided, as well as how you can tackle the most common challenges.

How to Know Your Readers Better with a Reader Interest Survey

If you’ve been blogging for a while, sooner or later you might reach a point where you become unsure about your content’s relevance. Perhaps, you’re becoming concerned about your readers’ interaction with your site, or about not getting ample traffic. 

Customer Feedback Management – All You Need to Know

Let’s be honest – being a marketer in the digital era can be equally exciting, as, well… nerve-wracking. It brings to mind the Paul McCartney classic – you either “win or lose” or “sink or swim”.  On the one hand, with thousands of clients and leads just a couple swipes and clicks away, advertising and collecting feedback has never been so easy.

Why Did They Uninstall My App? Based on Real Research

Congrats! You’ve got plenty of people downloading your app. But, are you paying attention to how people engage with your service? Converting new prospects to download your app is only part of the job. If you slack off and don’t keep track of how your users engage with you, you run the risk of losing them.

How to Create a Superb Client Experience

Creating an outstanding client experience is a matter of life and death. Why? Because we live in the age of product abundance, which makes product differentiation a massive challenge. It also allows customers to be picky, and if there is one aspect that no customer will compromise on, it’s the client experience.  Creating a unique customer experience is not an option, it’s a requirement. According to American Express, 60% of customers are keen on paying more for a better experience.

A Guide to Survey Data Analysis: How to Uncover Customer Insights

If you’re reading this post, it’s likely that you’ve just succeeded at gathering a substantial amount of feedback from your audience. Nicely done! Still, you’re not exactly popping champagne bottles yet, are you? 

What is a CRM Survey? How to Survey CRM Contacts to Increase Data Accuracy

Are you struggling to sell more because you have to rely on poor CRM data? Wondering if a CRM survey could help uncover the customer insights you miss? Fact: 72% of companies question the accuracy of their customer information. For many, up to 91% of that data is incomplete. And 70% of it becomes useless within a year.

Survey Subject Lines – How to Increase Your Survey Response Rate

Are you planning to email a survey, but writing the subject line is holding you back? Do you fear that any email subject lines you’d come up with would fail to engage your audience?

20 The Best Website Survey Questions

Website surveys are a popular method of collecting feedback that allows you to ask your visitors questions and collect their feedback. The key to a successful survey is asking the right questions at the right moment – then visitors are more likely to participate and share their thoughts.

Everything you need to know about website exit surveys

A website exit survey is a survey that appears when a visitor is about to leave the website. Here’s an example of such a survey. There are 2 basic ways of detecting exit intent.

How to Boost Demand Generation With Surveys & More

Companies use technology every single day to boost their business, but the best way to get there is debated. This has prompted two schools of thought among companies in how you can gain business with demand generation and lead generation.

Why Real-Time Customer Feedback Is the Future of Engagement

In the era of fast connectivity and one-click services, consumers have high expectations and low patience. Today, you cannot simply compete based on the price and quality of your product or service.

Leading With the Customer in Mind: How CEOs Are Improving Customer Experiences

Success in business begins at the top of the organization. In order for a company to thoroughly improve a segment of its business, the leadership must initiate the improvements.

Paige Arnof-Fenn Talks About Understanding Customers During Economic Instability

Today is a big day for us as we’re starting our Discovering Customers series, and we couldn’t have asked for a better guest than Paige Arnof-Fenn.

Introducing our new content series – Discovering Customers!

I like to think of myself as resourceful, but I’m definitely not the “know it all” type. I love to draw inspiration from people who are more experienced than myself – and so does Anna.

5 Ways To Improve Your Customer Lifetime Value

According to many experts, the Customer Lifetime Value (CLTV) is one of the most important factors of business success. As defined by the Economic Times, CLTV is “the present value of the future cash flows or the value of business attributed to the customer during his or her entire relationship with the company.”
Read on to see why you should pay special attention to this metric, and how you can use surveys to leverage customer feedback in your favor.

show more

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